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FWIF Project Overview
FWIF Project Overview
Background - March 2011

First Words in Fauna (FWIF), a Tauranga based company, specialises in environmental monitoring, and began by conducting small bird monitoring projects for the Bay of Plenty Regional Council (BOPRC). Originally a part-time business, FWIF owners wanted to turn the business into a full-time proposition, expanding revenue streams by developing a professional business development strategy.


BizStar worked with FWIF to create and implement a business development strategy, using the company's strengths to further expand business with current clients and design a best practice methodology for projects that would put the company in a position as a bird monitoring leader in the region.


FWIF expanded rapidly and uses their best practice methodology for a number of small bird monitoring projects across the Bay of Plenty. New clients quickly came on board and FWIF now contracts Conor Quinn as their Projects Manager. Conor also revises and implements the long term business development strategy for FWIF, prepared in consultation with BizStar. The company is now well on the way to being a fully sustainable business entity.